I wrote about the origin of the name in the previous article.
It feels nice as a logo mark to say "focus".
I was thinking about various things around the camera and viewfinder because of the focus.
"Focusing on the current life scene through the filter of materials"
So, it became a magnifying glass with the image of looking through the material.
The brand tag attached to the product has a mischievous mark with the name of the material in the magnifying glass.